Welcome to PicaBright! This Privacy Policy explains how we handle your personal information when you use our website, picabright.com, and our services (referred to as the "Services"). By using our Services, you agree to the terms outlined in this Privacy Policy.

Information We Collect

We collect personal information through various sources and interactions, including:

1. Information Directly from You:
• Basic contact details (name, address, phone number, email)
• Order information (billing and shipping address, payment details)
• Account information (username, password)
• Shopping details (items viewed, cart activity)
• Customer support information (communications with us)

2. Information through Cookies:
• We use cookies to collect Usage Data, such as device and browser information, IP address, and interactions with our Site.

3. Information from Third Parties:
• We may receive information from third parties, including vendors and service providers, such as Shopify, who collect information on our behalf - you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

How We Use Your Personal Information

We use your personal information for various purposes, including:

1. Providing Products and Services:
• Processing payments, fulfilling orders, and managing accounts.

2. Marketing and Advertising:
• Sending promotional communications and tailoring advertising.

3. Security and Fraud Prevention:
• Detecting and preventing fraudulent or malicious activity.

4. Communication:
• Providing customer support and improving our Services.

Cookies

We use cookies to enhance and improve our Site and Services. You can manage cookie preferences through your browser settings, but disabling cookies may impact your user experience.

How We Share Personal Information

We may disclose your personal information to third parties for legitimate purposes, such as:

1. Vendors and Service Providers:
• Partners who perform services on our behalf (e.g., payment processors, printers, shippers, and data analytics providers).

2. Business and Marketing Partners:
• Collaborators and partners to provide and advertise our Services.

3. Legal Compliance:
• To comply with legal obligations or respond to legal requests.

Your Rights and Choices

You have rights regarding your personal information, including the right to access, delete, or correct it. You can manage your communication preferences, and we provide opt-out options for certain activities, such as targeted advertising.

Security and Retention

We employ security measures to protect your information, but no method is foolproof. We retain your information based on operational needs, legal requirements, and to fulfill the purposes outlined in this Privacy Policy.

Changes

We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons.

Contact

For questions about our privacy practices or to exercise your rights, contact us at support@picabright.com